Direct answers to the most common questions about results, services, and how we work.
Sites with significant technical barriers often see ranking movement within 4-8 weeks of those issues being resolved. Sites in genuinely competitive categories with low authority should expect 6-12 months for meaningful traffic growth. We give you a written timeline estimate specific to your site before any work begins -- not a generic range.
No. Google controls its algorithm and no agency can guarantee its response to any specific change. We guarantee documented execution work, honest reporting, and 90-day strategy reviews that assess what is and is not performing. Any agency promising specific ranking positions is not being honest about how search engines work.
For the technical audit, read access to Google Search Console is sufficient. For ongoing work, we prefer to provide precise written instructions to your developer rather than direct access -- though we can work directly if CMS access is provided. All access requirements are documented before work begins.
Yes. We are based in Prato and have particular expertise in Tuscany's key sectors -- textile, fashion, wine, hospitality, and professional services. However, our client base includes businesses across Italy and internationally. All services are delivered digitally.
Monthly services require an initial 3-month term. After that, they continue on a rolling month-to-month basis with 30 days written notice required to cancel. We do not offer 12-month contracts for new clients -- if the work is producing results, you will want to continue. If it is not, you should be free to leave.
A written work log is delivered at the end of each month showing exactly what was done and why. A performance report follows within 5 business days showing organic sessions, goal completions, and ranking movement for tracked pages. Every 90 days, a written strategy review assesses overall direction.
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